Hall Newbegin didn't know what he was getting himself into the day he decided to make a soap that smelled like real Wild Sage. What started out as a hobby, turned into Juniper Ridge, wild-crafted, organic soaps, incense, sachets, and much more. The company has grown, but the values have stayed the same. Everything is hand picked and nothing is added, so you get the real thing, fresh from the mountains. Juniper Ridge even donates 10% of profits to groups that defend Western wilderness, so not only are you getting an exceptional gift from the wild, you are also preserving it.